Today is Earth Day and to show its eco-friendly side, The Week magazine launched its first ever green issue on Friday. Rather than distributing a printed version, this issue, sponsored by Lexus, will run for one week on The Week’s website. Along with the usual features, special focus has been placed on environmental concerns like global warming and what it means to “go green.”
Don’t be mistaken. The Week has not moved its publication to the web for good. They are still dedicated to their print magazine, but they understand that in this changing world, consumers get their information from a variety of sources. What better way to spotlight the environment, than to save a few trees?